Hi, I’m Pete Sheridan. Welcome to my blog.
I co-founded a market-leading audience measurement technology company which disrupted the consumer packaged goods information industry in Australia and in New Zealand.
A passion around emerging technologies grew, particularly at the point where technology and data intersect to improve our quality of life. This website is a platform for me to share my thoughts, as well as other people’s content that resonates with me, to provide context and understanding to how the world around us changing – hopefully for the better.